How many services are never paid for?
An unrecorded wash, service or order leaves no trace at the till.
Smart Vision & AI Business Intelligence
Turn your cameras into business intelligence.
VIDEO.MA brings together smart video surveillance, artificial intelligence and real-time analytics to help businesses better understand, monitor and optimize their operations.
- Compatible with many existing IP cameras
- Edge AI processing right next to your cameras
- Aggregated analytics, no facial recognition
- 01
Cameras
RTSP/ONVIF streams from existing or new cameras.
- 02
AI Analysis
Detection and tracking of relevant objects, as close to the field as possible.
- 03
Business Events
Passages, entries, durations, occupancy, threshold breaches.
- 04
Insights
Consolidated metrics, trends, and comparisons across periods and sites.
- 05
Decisions
Planning, staffing, layout, alerts and corrective action.
Hidden losses
What is it costing you today?
Some losses never show up in any report because nobody measures them. Your cameras already see them.
How many customers leave because of the wait?
A customer who gives up in front of a queue leaves neither a receipt nor a complaint.
Are your teams there at the right time?
Without measuring footfall peaks, scheduling relies on gut feeling.
How much of your capacity sits idle?
Empty bays, tables or stations at certain hours: capacity you pay for but do not use.
What we do
From image to decision, one fully managed chain
We design, install and operate smart vision systems that turn video streams into reliable, actionable operational metrics.
Cameras & infrastructure
Assessment of your existing setup, plus supply and installation of cameras, networking and storage built for analytics.
Edge AI
On-site compute units analyze video streams in real time, without overloading your internet connection.
AI video analytics
Detection, tracking and counting of objects, people and vehicles within zones you define.
Business Intelligence
Metrics, reports and alerts connected to your business data (POS, ERP, sensors) where relevant.
Smart Vision architecture
A lean, scalable hybrid architecture
Analysis runs on site on Edge AI devices. Only structured events and metrics are sent to the platform, which reduces bandwidth use and limits image exposure.
Solutions by industry
Solutions tailored to every environment
VIDEO.MA is not tied to a single industry. Our analytics building blocks are configured around your business, your zones and your key metrics.
Retail & Commerce
Visitor counts, customer flows, checkout queues and aisle activity: turn your store cameras into retail performance indicators.
Learn more →Restaurants & Cafés
Covers, table occupancy, wait times and service duration: operational indicators from your cameras to run the floor and the counter with confidence.
Learn more →Car Wash
Vehicle counts, bay occupancy and wash duration: measure your site’s real activity and reconcile it with your revenue.
Learn more →Warehouse & Logistics
Pallet movements, zone occupancy and dock activity: make your warehouse’s physical flows visible with video analytics.
Learn more →Parking & Mobility
Vehicle counts, available spaces and dwell time: reliable occupancy data to run and get more value from your car parks.
Learn more →Hospitality & Hotels
Common-area occupancy, guest flows and reception queues: operational data to match service levels to real demand.
Learn more →Industry & Manufacturing
Production zone activity, cycle times and restricted-area intrusion alerts: an operational view of the shop floor from your cameras.
Learn more →Healthcare & Clinics
Waiting room occupancy, anonymous flows and admission queues: operational indicators designed with the highest privacy standards.
Learn more →Education & Schools
Measure flows, common-area occupancy and sensitive-zone activity across a school campus, without ever identifying students.
Learn more →Banking & Financial Institutions
Measure waiting times, branch footfall and ATM-area activity, as a complement to certified security systems.
Learn more →Offices & Corporate Buildings
Measure actual occupancy of floors, meeting rooms and parking to optimise space, without monitoring employees.
Learn more →Construction Sites
Track site access, machinery movements and danger zones, with installations designed for real site conditions.
Learn more →Agriculture & Livestock
Monitor farm access, perimeters and storage areas, and assess livestock counting at passage points.
Learn more →Fuel Stations
Measure vehicle flow, lane occupancy and pump waiting times, and link shop footfall to actual sales.
Learn more →Gyms & Sports Facilities
Measure real-time occupancy, peak hours and usage of training zones, pools and courts.
Learn more →Any Other Business
Your industry isn’t listed? VIDEO.MA studies your need and designs a tailored Smart Vision solution, subject to technical feasibility.
Learn more →Core use cases
What your cameras can measure
Concrete metrics, defined with you and validated during an on-site pilot.
People counting
Entries, exits and footfall by zone and by time slot.
Vehicle counting
Inbound and outbound flows, occupancy of lanes, docks or parking spaces.
Queues & waiting times
Queue length and estimated waiting times, with threshold alerts.
Zone occupancy
Occupancy rates for spaces, tables, workstations or service areas.
Service durations
Time spent in a zone or the duration of an operational cycle.
Real-time alerts
Intrusion into restricted areas, threshold breaches, unusual activity.
Works with your existing setup
Your current cameras may well be enough
Many recent IP installations can be used for analytics. A compatibility audit confirms this before you invest in anything.
- Access to video streams via RTSP or ONVIF
- Resolution and frame rate suited to subject distance
- Camera angle and mounting height compatible with the target metric
- Sufficient network capacity between cameras and the Edge AI unit
- Analog cameras: integration possible via encoders, depending on image quality
Hardware & Edge AI
The right equipment, sized for analytics
When your existing setup falls short, we offer a complete hardware package, selected after an audit to fit your technical and budget constraints.
IP cameras
Dome, bullet or PTZ, chosen for the scene and the metric.
Edge AI computers
Local analysis of multiple simultaneous streams.
Networking & PoE
PoE switches and links sized for video.
Recording & storage
NVRs and storage with controlled retention periods.
Dashboard preview
Clear metrics that work for your teams
Dashboards present metrics consolidated by site, zone and period, with history and configurable alerts.
- Video metrics clearly separated from POS or inventory data
- Comparisons across periods, zones and sites
- Exports and scheduled reports
- Secure, role-based access
Dashboard · Downtown Store — TodayDemo data
Visitors today
1,284
Peak occupancy
142 people
Average checkout wait
3 min 40 s
Conversion rate
27%
Activity per hour
Events
- Queue > 6 people — Checkout 2
- Footfall peak — Main entrance, 5:30 pm
- Shelf possibly depleted — Beverages aisle
- Promo zone: traffic rising since 3 pm
Business benefits
Why invest in smart vision
Decisions based on objective measurement rather than gut feeling.
Measure objectively
Replace estimates with continuous footfall and activity data.
Staff more accurately
Align staffing with actual peaks in traffic.
React faster
Get alerted the moment a threshold is crossed, not after the fact.
Get more from what you have
Unlock value from video infrastructure that is often underused.
Compare and improve
Track the impact of a layout or process change over time.
Protect privacy
Favor aggregated, anonymous analytics processed locally.
Deployment methodology
A phased, measurable rollout
Every project starts small, proves its value, then scales.
1. Scoping & audit
Understanding your needs, choosing the metrics, auditing cameras and network.
2. Feasibility study
Scene analysis, plus technical, legal and integration constraints.
3. On-site pilot
Zone configuration, accuracy measured on samples, fine-tuning.
4. Rollout
Extension to other zones or sites, team training, go-live.
5. Monitoring & evolution
Maintenance, supervision, new metrics and integrations.
Custom Smart Vision solutions
Don’t see your need on the list? Tell us about it.
Whatever your industry, describe what you want to detect, count, measure or monitor. We assess the technical feasibility and design a solution that fits.
Describe my specific need- Count carts, pallets or parcels crossing a zone
- Measure how long vehicles stay parked at a loading dock
- Get alerted when a critical area remains obstructed
- Track attendance in an event space by time slot
Frequently asked questions
Can I use my existing cameras?
Often, yes, as long as they provide a usable stream (RTSP/ONVIF) with suitable image quality and angle. A compatibility audit confirms this camera by camera before you invest in anything.
Do you use facial recognition?
No. Our standard offerings rely on aggregated, anonymous analytics (counts, occupancy, durations). Facial recognition and biometric identification are not part of our offerings.
How accurate are the measurements?
It depends on the scene: lighting, angle, mounting height, traffic density and resolution. That is why we measure accuracy during a pilot, against manually counted samples, before any rollout.
Do images leave my site?
The architecture favors local processing on Edge AI devices: what is transmitted is mainly events and metrics, not video streams.
Can you connect the analytics to my POS or ERP?
Yes, subject to a study. Integration depends on the exports or APIs available. Sales and inventory data then come from your own systems, not from video.
How much does a project cost?
Cost depends on the number of cameras, existing infrastructure, analytics modules, Edge hardware and integrations. We prepare a tailored quote after scoping.
Ready to turn your cameras into business intelligence?
Tell us about your business: we’ll show you what your cameras can measure, backed by an honest feasibility study.